Client: KBC Lease
Dear Mr Prospect
What price do you pay when your customers don’t want to pay cash?
The client/supplier relationship couldn’t be better. The product spec is spot on. The price is right. Delivery isn’t a problem. Yet there are still those occasions when the deal collapses and the business goes elsewhere. Why? More often than not it’s because you weren’t able to offer your prospect a key option that i) costs you nothing and ii) removes a potentially insurmountable barrier for them.
Extended payment terms - the win-win option.
The painless way to add value to your product offering
Being able to provide a medium term financing solution to your customers and prospects captures sales that would have otherwise gone elsewhere. It’s a service that costs you very little, eliminates credit risk, has no detrimental effect on your cashflow and in negotiating terms can help switch the focus away from price.The painless way to pay for your clients
By empowering your customers to pay by instalments, you’re helping them obtain what they need for their business. Providing an affordable payment option can also incentivise customers to bring forward orders and increase their order size. Plus of course it plays an important role in building goodwill.Our role
You make your sale, we supply the finance to pay for it. Once the paperwork is complete, we pay you (the vendor) within a few days of the sale and assume responsibility for collecting the payment instalments from your customer. Which means of course that we take on the risk that your customer might default – not you.And we are…
KBC Lease is part of the KBC Group – a leading Belgium-based Bank Assurer. Our asset base totals €322+bn and we employ 50,000+ people around the world.If you don’t mind I would like to call you within the next few days to introduce myself and to explain a little more about how I believe my company could play a part in securing more business for your business. Or perhaps this letter has arrived at a timely moment? If so, please call me on 01672 XXX XXXX or e-mail XXXXXX@kbclease.co.uk.
I look forward to talking to you.
Yours sincerely
Account Manager